In this project, I had the opportunity to work with LaChkola Educational Center, a distinguished institution nestled in the heart of Tbilisi, Georgia, renowned for its extensive language programs. The center’s goal was to enhance its digital presence through a well-crafted website and dynamic social media content that would reflect the quality and diversity of its language courses in French, English, and Georgian.

I developed a digital content strategy that involved creating an engaging website design coupled with compelling social media content. The website was designed to be informative yet inviting, making it easy for prospective students and their families to navigate through course offerings and enrollment processes. For social media, we focused on crafting posts that demonstrated the vibrant classroom experiences and success stories of past students, which were aimed at increasing engagement and encouraging new enrollments.